Simple SEO Tips To Survive The Uncertainty Of Google Search

If you're in SEO job or just doing seo for your own site for more than a year now then I'm pretty sure you already learned that doing search engine optimization is a much tougher task today. Probably now, you also knew that there is no constant in this field. Google continuously innovating their search algorithm for every users to experience a much better result. I won't be surprise if you may come to the point that you will get frustrated when you learn that your best seo strategy may not work and could also be the reason for the fall of your current rankings on serp.

Keep in mind that the only thing certain in search engine optimization is change that's why one of the big challenge for us now as an SEO is how we can keep up and remain successful on our seo campaign despite these uncertainties on search.


Here's a simple tips that will help you remain confident to deal and overcome the uncertainties of  Google search result :




Great user experience and quality content on your site is must  - Today user experience  has a big factor in search engine. Building mobile and tablet responsive website is advisable as well as creating content that satisfy your user..  Focus on choosing the right Title tags and meta description too as it may affect your clickthrough rate SERPS. Make sure your site load faster and use easy and clean navigation tab on your site.

Start at reading and follow Google Webmaster Guidelines  - Why search or visit  a bunch of seo site looking for the best up-to-date tips and strategy on how you can deal every upcoming Google algorithm updates when almost everything that you need to know is in Google webmaster page itself. I guess its time for you not to ignore and visit webmaster guidelines page .

I must admit that I violated most of their rule in the past so I can say that Google's campaign to fight people who violates their guideline's is definitely real and scary! So if your planning to violate them then I'm pretty sure that Google will eventually caught you in no time and suffer the consequences.

Think of it as sports. You can't play it and will surely mess up the game getting foul if you don't even know the main rules. So better learn and follow it right from the start so you can have a chance to win the game.

   
Clean every mess and make it right - If you are seo or webmaster  and you have done different kinds of seo strategy without learning the webmaster rules first then I suggest now is the time to start to clean what you need to clean and start to make it right.

The mess that I'm talking about is the seo shady tactics that you've have done which clearly against webmaster guidelines. Start this right away on your site and check if you've done something wrong whether you're aware of it or not. Make sure you're not over optimizing your site like keyword stuffing, to much internal linking and other kinds of on page shady seo techniques. After that it's time for you to link audit your site and start to remove every low quality or unnatural backlinks that you build before as much as you can. If you don't know about panda and penguin update then you can start to read it here : What is Google Panda and Penguin Algorithm Update?

Be updated to the latest seo news and learn from the industry expert  - Don't be stuck on the past! again you should always keep in mind that there in no certain in search engine optimization. Let's just keep on learning!

You can check a great list of seo news site here : Website To Visit For Latest SEO News